1. Introduction: When museums go global and digital: New pathways of museum diplomacy = 1

2. Digital museum diplomacy = 19

3. Failures of digital repatriation diplomacy: The Virtual Museum of
the Pacific: The Australian Museum = 38

4. Digital heritage imperialism: "A History of the World in 100 Objects":
The British Museum = 67

5. Online power of global brands: YouTube Play project:
The Guggenheim Museum = 103

6. Conclusion: From failures to successes: From the material past
to digital futures = 143

Index = 155